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Benefits of Digital Marketing

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Benefits of Digital Marketing over Traditional  Marketing Digital Marketing. The medium used digitally or using internet for marketing purpose is known to be digital marketing. like Email Pay per click Social media marketing YouTube Ads Traditional Marketing. Conventional mode of marketing that have been used since the beginning of marketing era like Television  Newspaper Flyer billboards by highway and building Radio Benefits of Digital marketing 1 .    High Reach The important edge which is required for marketing is high reach although this is available in digital marketing because world population is 7.4 billion out of which 3.4 billion is on internet  so we can see level of reach and can judge how our marketing plan get success by targeting our audience. 2.    Better Targeting Due to high reach it becomes quite easy to target our audience and we can target at mass level and o...

What is Digital Marketing?

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Introduction to Digital Marketing When we think about digital marketing the first question which arise in our mind is “What is digital marketing? and how it works?”. We try searching digital marketing in search engines which fetch so many data regarding digital marketing and we see many type of websites on our laptop or mobile screen.  These websites’ links which we see on  screen are part of digital marketing under umbrella of SEO (Search Engine Optimization). I will try to answer the question what digital marketing is? “ The medium or channel used digitally for marketing like using internet is digital marketing ” You may know about traditional marketing picking a phone and calling to targeted audience or client and doing marketing of your product or service or going door to door or displaying your product on sign boards or on banner hanging in a mart or shopping plaza in hotel this is traditional. We don’t know either our targeted...